For over 85 years,the company’s name has been symbolic of its heritage. Theword “steak” stood for STEAKBURGER. The term “shake” stood for hand-dipped MILK SHAKES. Gus was determined to serve his customers the finestburgers and shakes in the business. To prove his point that his burgers wereexceptionally prime, he would wheel in a barrel of steaks (including round,sirloin, and T-bones) and grind the meat into burgers right in front of theguests. Hence arose the origin of our famous slogan, “In Sight It Must BeRight.”
Product Description
For over 85 years,the company’s name has been symbolic of its heritage. Theword “steak” stood for STEAKBURGER. The term “shake” stood for hand-dipped MILK SHAKES. Gus was determined to serve his customers the finestburgers and shakes in the business. To prove his point that his burgers wereexceptionally prime, he would wheel in a barrel of steaks (including round,sirloin, and T-bones) and grind the meat into burgers right in front of theguests. Hence arose the origin of our famous slogan, “In Sight It Must BeRight.”
